Produced by Craig Beeby KOSU Stillwater, OK
Centrality to Mission
KOSU is the most visible and active example of OSU's public service and outreach mission. Twenty-four hours a day, 365 days a year, KOSU broadcasts programs that meet demonstrated informational and cultural needs to 1.5 million potential listeners. A quality check on Oklahoma State University is as simple as tuning the radio dial.
Less than one third of KOSU's budget comes from OSU. Its programs are so highly valued by listeners that over 50% of the station's budget comes from individual and corporate contributions and in-kind gifts. Another 15% of the budget is funded through competitive federal grants.
In other words, for every dollar OSU invests in KOSU, beneficiaries of quality service provide two more. KOSU has one of the highest contribution rates per listener in the United States.
KOSU is a high profile, cost effective example of OSU's commitment to Oklahoma. For about a penny a person a year, KOSU delivers the university's resources daily to thousands who live in areas which might be otherwise culturally or educationally isolated. Businesses use access to KOSU's prestigious National Public Radio programming to recruit quality employees with metropolitan expectations.
Oklahoma opinion leaders may not be able to visit the OSU campus often, but they do keep in touch through KOSU. KOSU represents the university with distinction through esteemed coverage of the Oklahoma legislature and has received 122 state and national awards for the quality of its programming. In fact, KOSU is the first college-licensed public radio station to receive broadcasting's equivalent of the Pulitzer Prize, the duPont Columbia Award.
KOSU supports the university's academic mission by providing opportunities for students to gain professional experience to supplement classroom instruction. Jobs provided to students each semester offer financial support of academic pursuits. Students and faculty have access to a nationally recognized public radio station and its operations for observation and research.
OSU's image has been well-served by a station of national repute whose very name, KOSU, is synonymous with high quality programming and valued news and information.